Community Rallies Behind Red Bar Staffers to the Tune of $27,590

Photos by Nick Brooks,

Thousands of people gathered Sunday, February 17, at Grayton Beer Company in Santa Rosa Beach to show their support for The Red Bar and its 100-plus employees who are rebounding after an early morning fire destroyed the Grayton Beach restaurant earlier in the week. The Red Bar Employee Benefit Concert raised a total of $27,590.56.


Following news of the fire, a number of local individuals and businesses rallied their resources to plan the benefit. The five-hour event included performances by Tanner Gray, Andi and Ken Johnson, TKO, The Wildlife Specials, and Beachcomber Music Award winners Fritz Froeschner, Cadillac Willy, and the Forrest Williams Band.


The event would not have been possible without the expeditious and complementary assistance from Shofar Stage Productions, South Walton Reef Association, Oyster City Brewing Company, Grayton Beer Company, Grayton Beer Brewpub, Cultural Arts Alliance, Proffitt PR, The Lewis Bear Company, AJ’s Grayton Beach, and Johnny on the Spot.


“Our brothers and sisters at The Red Bar needed the community to step up, and they did so in spades,” said Jamey Price, Grayton Beer Company president and founder. “The scale of this benefit concert would normally take months of planning. A very dedicated group pulled it off in less than a day. It was our goal to bridge the gap between the fire and The Red Bar employees finding employment. We made great strides on Sunday.”


Those who were unable to attend the event but still wish to donate can do so by visiting This is the only GoFundMe account that is officially endorsed by The Red Bar.

– Chelsea Blaich
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